Emily Metzloff offers personal coaching, training, and coaching to Durham, N.C. focusing on individuals who need just that extra motivation.
From her website:
“I spend a lot of time in different gyms, and I see so many well-intentioned people that have never been taught how to train effectively. They lift weights in dangerous or ineffective ways or they hop from cardio machine to cardio machine day after day and never really see the results they want to see. Even worse, plenty of people view exercise as a dreaded chore, and some people avoid that chore at all costs at the expense of their health and daily happiness.
I want to change that for you. Movement is something we are born to do and find joy in. My role as a fitness coach isn’t about yelling in your face to go faster, it’s about helping you find joy in movement and the process of getting stronger and fitter.”
As a start-up, Emily needed some education and guidance to find her place in a crowded market: everything from market research to find her correct target markets to fine-tuning her value proposition and messaging.
Feedback and Experience:
Gary is a truly brilliant teacher and coach that genuinely cares about his community and the people he serves. He identified exactly what I needed to do to build my personal training business and patiently walked me through the steps I needed to take from Facebook advertising to business processes. Not only did he help me bring in many new clients, but he also helped me develop as a business owner able to implement the strategies he taught me for years to come and adapt to the constantly evolving industry.